When I recently stumbled upon the new Fall/Winter line by Betaunit I was not only really impressed with their designs, I was also really shocked when I discovered that they were based out of Los Angeles. When you first look at the clothing you would think the line was based somewhere in Europe. I really like the fact that they are experimenting with designs other than just t-shirts. For example the design shown called the “Welsh”. Another piece I really found interesting was the “Born“. This is a hoodie that has a zip-off removable hood, and detaches in a way that I have never seen before. Their t-shirt line is also really cool with a neo-psychadelic look. The designs remind me of the MGMT video for “Electric Eel“.










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